Case Study: Miurapay and Park Display at Retail Tech Show 2024

Miurapay, a leader in payment solutions known for its focus on security, innovation, and seamless integration, sought to make a big impact at the Retail Tech Show 2024.

Based in High Wycombe, Buckinghamshire, Miurapay turned to Park Display for its expertise in creating standout exhibition stands. Domenico Mungo, Marketing Manager at Miurapay, shared his insights into the project and how Park Display delivered exceptional results.

The Project Miurapay wanted to showcase its cutting-edge payment solutions at the Retail Tech Show. Competing with large-budget competitors, their goal was to increase visibility and create a memorable presence. To achieve this, Miurapay needed a partner who understood the complexities of exhibition design and could bring their vision to life with a sleek, standout design.

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The Objectives

  • Increase visibility among competitors with larger budgets.
  • Create a visually striking and memorable exhibition stan
  • Simplify the payment solution messaging to make it approachable.
  • Ensure a smooth process from concept to execution.

The Timeline 

The entire pre-event process, from initial idea to completion, took just two weeks. Park Display’s ability to deliver high-quality results within such a tight timeframe was critical to the project’s success.

The Process 

Miurapay found the process with Park Display to be seamless and collaborative. Park Display provided a template to guide the initial design, and Miurapay supplied the available space dimensions and some graphics. In return, Park Display developed samples and a concept, incorporating Miurapay’s ideas and ambitious vision.

“They made us stand out with good design and amazing colours. They also simplified our work so it was more approachable,” Domenico explained. Park Display managed every aspect of the stand—from design to logistical details like electricity and setup—making the process incredibly easy for Miurapay.

The Results 

The stand’s bold design and vibrant colours ensured Miurapay stood out, even when surrounded by larger competitors. The quality and creativity of the stand not only met but exceeded expectations.

“They turned my ambitious ideas into a reality – it was brilliant,” Domenico said.
The partnership with Park Display proved so successful that Miurapay plans to collaborate with them on future events, including a retail tech show in Japan and another in the UK.

Domenico encapsulated the entire experience with Park Display in one sentence: “Cost-effective, fast, effective with quick delivery.”

Park Display delivered a standout exhibition stand for Miurapay that met their goals of increasing visibility and standing out among competitors and simplified the process for their team. With great design, efficient service, and attention to detail, Park Display proved to be an invaluable partner for Miurapay’s exhibition success.